STRATEGIC MANAGEMENT IN THE DIGITAL ECONOMY (PRACTICE) - 37198-E2

courses

ID:

37198-E2

Dettaglio:

SSD: Engineering and Management Duration: 48 CFU: 6

Located in:

DALMINE

Url:

Course Details:

MANAGEMENT ENGINEERING - 37-270-EN/COMUNE Year: 2

Year:

2025

Course Catalogue:

https://unibg.coursecatalogue.cineca.it/af/2025?co...

Date/time interval

Secondo Semestre (23/02/2026 - 06/06/2026)

Course Objectives

At the end of the Practice module (37198-E2), students will have the opportunity to apply models and frameworks studied in the Theory module in group projects, will be able to analyze and to understand an industry and the companies within it from a strategic point of view.
The modules contribute to the educational goals of the course of study regarding the economic-management area, mainly the understanding of entrepreneurship, innovation and business strategy and the ability to solve complex organizational and management problems in the digital economy.

Course Prerequisites

Module Theory (37198-E1) or an equivalent module attended in an Erasmus program.

Teaching Methods

The Practice module (37198-E2) is lab-oriented, with analyses and discussions about current topics and cases. They are related to actual strategic decisions (e.g., merging and acquisition operations), strategic challenges faced by a company or industry (e.g., a change in market demand or technology) or global trends (e.g., a competition shift) with long-term impacts on individual sectors or geographical areas. Within the Practice module, meetings and conferences with entrepreneurs and managers are organized within the module on a regular basis to deepen the strategic management topics.

Through the e-learning platform students can download the teaching material discussed in class. Complementary material is also available (articles from scientific journals and economic-financial magazines, etc.).

Social networking tools facilitate the discussions and the exchange of ideas on the cases under investigation.

Assessment Methods

The assessment of the Practice (37198-E2) module requires the preparation and presentation of a group project work assigned during the course. Students are required to apply tools and knowledge of strategy covered in the course to the real economic environment. Innovative ways of presentation, original ideas, clarity, focus on the topic are encouraged. The project work analyzes an industry, a set of companies, a strategic initiative, a strategic opportunity faced by a company or industry or a global trend. The project work consists of a written report and a final presentation, which lasts about 30 minutes. Originality, internal coherence, methodological rigor, quality and multiplicity of sources, accuracy and clarity are evaluated.

This yields for both attending and non-attending students (who are going to develop an individual project work).

The Practice module (37198-E2) includes case studies, meetings with managers and entrepreneurs, and the development of a group project work, aimed at deepening the methodologies learned during the Theory module (37198-E1).