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Networking as a Strategy to Improve the Value of Food and Wine Heritage. The case study of East Lombardy

Chapter
Publication Date:
2019
Short description:
(2019). Networking as a Strategy to Improve the Value of Food and Wine Heritage. The case study of East Lombardy . Retrieved from http://hdl.handle.net/10446/165509
abstract:
The purpose of this chapter is to present the approach adopted in planning and development of the stakeholders’ network in East Lombardy, an Italian region awarded by the title of European Region of Gastronomy in 2017. Local stakeholders from different sectors have been engaged and actively involved in the definition of common goals and strategies aimed at turning food products into valuable tourist experiences. A particular attention is devoted to each step of this process.
Iris type:
1.2.01 Contributi in volume (Capitoli o Saggi) - Book Chapters/Essays
List of contributors:
Garibaldi, Roberta; Pozzi, Andrea; Viani, Elena
Authors of the University:
GARIBALDI Roberta
POZZI Andrea
Handle:
https://aisberg.unibg.it/handle/10446/165509
Book title:
E-Cul-Tours. Enhancing Networks in Heritage Tourism
Published in:
CULTURAL DIPLOMACY & HERITAGE
Series
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Research

Concepts


Settore SECS-P/08 - Economia e Gestione delle Imprese
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